Advocacy & Insights Committee
Mission - To provide WPA members with the tools, data, and strategies needed to effectively advocate for the pallet industry while delivering actionable market intelligence.
Vision - To be the go-to resource for legislative guidance and industry insights, empowering members to make informed business decisions.
Objectives
- Develop resources to assist members in engaging with local and state legislators.
- Monitor and report on market trends, including lumber pricing, industry regulations,
and economic shifts. - Distribute market intelligence reports through the WPA communications channels.
Value to WPA Members
- Strengthens the industry’s voice in policy discussions.
- Equips members with critical data to navigate market challenges.
- Enhances WPA’s role as a legislative and business intelligence hub
Committee Members
- Emily Clark-Chair
- Carrie Collins-Recording Secretary
- George Eroza
- Sean Maxwell
- Ben Rist
- Daniel Rodriguez
- Kenia Gil
- Joey Boston
Events & Engagement Committee
Mission - To create meaningful networking, educational, and social opportunities that enhance member engagement and strengthen the WPA community.
Vision - To foster an active and engaged WPA membership through high-impact events that facilitate learning, networking, and business growth.
Objectives
- Plan and execute in-person and online events, including networking functions, workshops, and roundtables.
- Take an active role in shaping the WPA Annual Meeting, including speaker selection, auctions, and event planning.
- Develop strategies to engage new and existing members more deeply in WPA activities.
Value to WPA Members
- Strengthens industry relationships and knowledge-sharing.
- Drives membership retention by creating valuable, exclusive experiences.
- Positions WPA as the hub for industry networking and professional growth.
Committee Members
- Marcus Blood-Chair
- Dan Hord-Recording Secretary
- Kelly DeLacy
- Ian Liddell
- Chad McConnell
- Deisy Melchor
- Nic Wilson
Alliances & Fundraising Committee
Mission - To identify and establish mutually beneficial partnerships with trade associations, universities, industry stakeholders, and other organizations to enhance WPA’s influence, credibility, and financial sustainability.
Vision - To position WPA as a key player in industry collaboration, leveraging strategic alliances and creating new funding opportunities to expand the association’s reach.
Objectives
- Develop partnerships that provide educational, legislative, and economic benefits to WPA members.
- Identify funding opportunities beyond the annual meeting and member dues.
- Research and identify grant opportunities and other funding sources that can be made available to WPA.
Value to WPA Members
- Expands WPA’s network and influence.
- Creates alternative funding sources beyond traditional methods mentioned.
- Provide members access to exclusive resources, research, and business development opportunities.
Members
- Scott Gutierrez-Chair
- Jon Kearney-Recording Secretary
- Justin Hegsted
- Jason Saunders
- Eric Wilderson
- Stephen Bartalini
Outreach & Education Committee
Mission - To enhance the visibility of WPA and deliver high-quality educational resources through effective marketing and engagement strategies.
Vision - To be the leading source of education and industry knowledge for pallet professionals, ensuring members have access to cutting-edge insights, training, and industry best practices.
Objectives
- Develop and promote Pallet University as a premier educational platform.
- Organize and facilitate online learning events such as Master Learning Groups and webinars.
- Strengthen WPA’s brand presence through marketing initiatives, including social media, industry publications, and digital outreach.
Value to WPA Members
- Enhances the association’s reputation as an educational leader.
- Drives member engagement and retention through valuable learning opportunities.
- Supports professional development and industry advancement.
Members
- Beatrice Vasquez-Chair
- Kat Vasquez
- Magali Melchor
- Mike Middleton
- Daniel Villasenor
- Brint Walker
- Ricardo Barrientos